Experience across logistics engagements, with the buying journey treated as a commercial system—not a list of channels.
For sales + marketing heads at logistics operators in India
Get more qualified B2B logistics enquiries—not just more forms.
Guava builds campaign-specific landing pages and performance marketing systems for 3PL, freight, warehousing, transport, and logistics technology businesses—so your sales team can spend more time on the enquiries it can actually work.
- 30 minutes
- Funnel diagnosis
- Next tests
Make the right signal easier to follow.
01
SEARCH INTENTthe services and problems buyers name
02
PAGE FITa campaign promise that continues after the click
03
SALES CONTEXTthe details your team needs to qualify demand
04
PIPELINE FEEDBACKaccepted opportunities, not just cheap forms
FIT
BEATS
NOISE
BEATS
NOISE
Why this is specific
Logistics experience that starts with the funnel.
A freight-forwarding enquiry, a recurring B2B lane, a warehouse requirement, and a one-off parcel request should not all enter the same campaign, form, or report.
Public case-study experience across custom landing pages, creative testing, targeted campaigns, MQL generation, nurture, and offline-conversion feedback.
Google Ads, paid social, landing pages, qualification, nurture, and measurement built around the buyer you actually want.
The familiar leak
Higher lead volume is not the same as a healthier pipeline.
The problem is often not a lack of activity. It is that the activity does not make service fit visible early enough for marketing or sales to act on it.
Rate shoppers eat sales time.
The form is counted as a lead, but the sales team cannot tell whether there is a real recurring opportunity behind it.
Generic pages blur buying intent.
“End-to-end logistics” does not tell a shipper whether you fit its lane, cargo, industry, or service level.
CPL hides where revenue leaks.
A cheap form can still be expensive when few leads become accepted opportunities or meetings.
The operating method
Build the path from buyer intent to booked meeting.
Start with one service, one audience, or one campaign where the commercial question is clear. Then make the next useful signal easier to see.
Find the demand worth pursuing.
Map service, industry, lane, and problem-specific intent before deciding where to spend.
Create a page for the problem.
Turn the campaign promise into a focused landing page that makes your fit and next step clear.
Qualify before the handoff.
Use the right questions to surface role, company, service need, timing, and operating context.
Optimise for pipeline signal.
Connect lead handling and accepted-opportunity feedback to the decisions being made in the ad account.
What changes
Better conversations start with better signals.
The goal is not to make every visitor convert. It is to make the right visitor recognise the fit—and give your team enough context to decide what happens next.
More relevant enquiries.
Separate high-intent searches from broad discovery so budget and sales attention go where they make sense.
Clearer service fit.
Help prospects understand what you handle before they submit an enquiry.
Smarter follow-up.
Give sales context before the first call instead of another anonymous form fill.
SHIPYAARI
Public case-study experience
Logistics work is built into the brief.
Guava’s public Shipyaari case study shows the kind of work this page is built around: custom landing pages, A/B testing of creatives, targeted campaigns, MQL generation, email nurture, and offline-conversion uploads to improve targeting.
- Custom landing pages
- Creative testing
- Targeted campaigns
- MQL generation
- Email nurture
- Pipeline feedback
The first conversation
Bring us the campaign you are not fully satisfied with.
Book a focused 30-minute logistics growth call. We will discuss what you want more of, where the current funnel loses fit or visibility, and three practical tests to prioritise next.
Book a logistics growth callWho this is for
Built for complex B2B logistics services.
This page is for operators with a considered buying journey—not consumer parcel bookings or one-off rate shopping.
- 3PL and contract logistics
- Freight forwarding and cargo
- Contract warehousing and fulfilment
- B2B transport and distribution
- Last-mile and network operators
- Cross-border and industry logistics
Questions before the call
The discussion stays close to the evidence.
Do you work with 3PLs and other logistics operators?
Yes. The page is designed for complex B2B logistics services such as 3PL, freight, warehousing, transport, distribution, and logistics technology.
Do we need to replace our CRM or ad account?
No assumption is made up front. The first step is to understand the current process and identify the smallest useful improvement.
What should we bring to the call?
Your website, current campaign or channel mix, the customers you want more of, and the point where the sales team says lead quality breaks down.
Is this a quote or a sales proposal?
No. It is an initial working discussion to understand the problem and decide whether there is a useful next step.
The next move
Let’s find the next logistics growth bottleneck.
Tell us where you want to grow and what your current marketing is producing. We’ll use the call to decide whether there is a practical next step.
Request a meeting
30 min · Guava Digital · India